Envirian LLC Granted Federal Trademark Registration
Company's Tagline 'The Definition of Real Estate' Becomes Official
Reston, VA — Nov. 28, 2007 Envirian LLC, the Reston, Va.-based national real estate technology franchise brokerage, announced today that it's official tagline, The Definition of Real Estate, has been granted a federally registered Trademark by the United States Patent and Trademark Office (USPTO).
"This is great news for Envirian which is steadily growing nationally in both franchise and agent numbers," G. Dean Wood, President/CFO of the company said. "Holding a federal trademark registration increases the strength and validity of the Envirian brand name and further validates to the real estate industry that our name and business model are the definition of real estate," Wood added.
Envirian currently has franchises located in various territories in Arizona, Washington, D.C., Georgia, Maryland, Massachusetts, New Mexico, North Carolina, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia and Washington. Earlier this month, Envirian of Christchurch located in New Zealand, became the company's first international franchise.
According to the USPTO, federal trademark registrations have several benefits for companies. Among those benefits are:
- Constructive notice nationwide of the trademark owner's claim.
- Evidence of ownership of the trademark.
- Jurisdiction of federal courts may be invoked.
- Registration can be used as a basis for obtaining registration in foreign countries.
- Registration may be filed with U.S. Customs Service to prevent importation of infringing foreign goods.
The Envirian business model and its technology integrates Web mapping and satellite imaging systems with the display of properties listed for sale on the multiple listing service, coupled with principles that promote collaboration and teamwork.
According to the company's Chief Administrative Officer Francisco Barragan, Envirian is the only national company to provide a continuous supply of Internet generated leads to its agents and offer a generous commission split. He attributes the firm's Internet lead technology, its lean corporate structure and its commitment to keep the real estate transaction simple to the increasing number of franchises opening nationwide.
About Envirian LLC
Headquartered in Reston, Virginia, Envirian LLC (www.envirian.com) was founded in 2004 to fulfill the promise of real estate technology. The company's unique approach to residential real estate brokers and agents includes: technology-based real estate brokerages, 100 company leads per agent per year, 70/30 commission splits, no salesperson referral fees on leads, and a collaborative corporate culture. Envirian's proprietary technology solutions were designed for maximum interoperability and benefit, enabling brokers and agents to conduct more business, communicate with clients and each other, as well as manage the process of real estate sales. Services include top position lead procurement, near instantaneous lead delivery to transaction management, and after-sale client services.
For more information about Envirian franchise opportunities, contact Dr. Lee Konowe at 703/391-9200 or 703/928-2805.